This commercial even makes fun of some of BlackBerry's more popular devices that are touchscreen like the Storm. Apparently she has never used a touchscreen phone with SwiftKey X keyboard. I have enjoyed using the SwiftKey X keyboard on my phone for over a year and a half. I installed the tablet version the first day I purchased my tablet. There is no keyboard that comes close to the instinctive nature of SwiftKey.
I found this commercial completely stupid about using a BlackBerry to write a thousand emails a day. First off, nobody writes a thousand individual emails a day even from a computer. And if you used a BlackBerry Bold to do it, your fingers would be sore. This commercial is as foolish as those who said they would always use a typewriter and never write on a computer. I use SwiftKey as my primary keyboard because it predicts the next word before I hit a letter many times. Therefore when it doesn't, it does by the first letter. My wife was very resistant to trying something new, but really liked the speed of SwiftKey once she tried it. My father doesn't like to purchase anything that he doesn't have to, but enjoyed the SwiftKey X keyboard so much he bought it also after the free trial.
A thousand emails still doesn't make sense, but I believe that it could be accomplished much easier with the SwiftKey keyboard than with physical keys.
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